A picture of health

Private medical insurance (PMI) has come a long way in the past decade. It was once seen as a luxury product only accessible by the most affluent or as a management ‘perk’ for large corporates. However, increased product flexibility has opened new audiences and broader sales opportunities. 




Take Aviva’s Healthier Solutions and Solutions private medical insurance products for example. 

Both products offer a ‘core’ level of benefits which can be complemented with a range of enhanced cover and cost containment options, developed to respond to distinct customer needs and budgets. 

Their simple, modular structure enables you to tailor different cover options from one product. This helps you to confidently offer your personal lines and business clients cover to suit their individual requirements, while removing the need for you to familiarise yourself with multiple Aviva PMI individual and SME products. 

Give your clients the best of Aviva  

As a valued broker, we’ve developed a range of PMI deals, specifically for your personal lines and SME business clients. 

The Best of Aviva SME deals have been carefully chosen to include added value benefits to complement your clients’ Solutions’ PMI cover. And, benefits that give them increased peace of mind when switching to Aviva and at renewal.  

The deals include:

  • Capped renewal rate increases 
  • 3-month claims transition agreement - offering increased peace of mind for clients switching to Aviva mid-claim
  • One year’s free Dental and Optical Cover 

Your personal lines clients can benefit from:

  • Two months’ free cover for business switching to Aviva from another insurer
  • Clients new to PMI, receive a preferential No Claim Discount 

You can read full details of the offers and terms and conditions here

We’re here to help

Whether you’re new to the PMI market, or wanting to grow your existing portfolio, we’re here to offer you the level of support you need.  

Contact your usual Aviva Account Manager, or the Health Trading Centre on:

0800 158 3348 

Calls may be monitored and/or recorded. 

Voted Health Insurance Company of the Year for the past 8 years at the Health Insurance Awards you can rest assured your personal line and business clients will be in safe hands.  

Start making the most of the Best of Aviva Health today. 


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