Are your high net worth clients underinsured?

Back in April we launched Aviva Private Clients - our new and improved high net worth insurance offering. When your clients have more, they expect a level of cover and service to match. It’s only natural. Aviva Private Clients delivers a level of insurance excellence that perfectly complements your clients’ lifestyle and expectations - and makes it easier than ever to do business with us.

We know that underinsurance is a big concern with high net worth clients and we’re here to support you.

Research shows that between 70 and 80% of the UK’s high net worth individuals are underinsured*.

So we’ve created a underinsurance guide to show your clients the positive steps they can take to avoid it becoming an issue or impacting their lives and treasured possessions.

The guide includes;

  • an overview to underinsurance
  • why high net worth homes run a higher risk of underinsurance
  • assessing if a client could be underinsured
  • how they can protect their world
  • what they can do to take action against underinsurance

Have a look at our underinsurance guide today and please share this with your clients.

For any comments on our Aviva Private Clients underinsurance guide, just get in touch with us at

*70-75% of UK HNW properties are underinsured: 2015 Datamonitor report.

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