Aviva Premier

What's our definition of mid market?

It’s Commercial business between premiums of £10,000 - £100,000 or up to £250,000 for Fleet.

A little bit about our Aviva Premier mid market proposition

We’re determined to be number 1 for brokers by helping you win more commercial mid market business in 2013. We’ve upped our game and been meticulous in making sure our new mid market proposition is spot on.

Watch our Aviva Premier launch video today

If you can't view this video, you can download an MP4 version here.

Aviva Premier Proposition

Our standard mid market offering is great in itself, but we’ve upped our game and have created Aviva Premier. For the right case, our underwriters have more trading tools to offer you to give you and your client the very best proposition. You’ll have an aligned underwriter at either one of our regional or national trading centres who’ll manage your case end to end and work up the best solution for your client.

Aviva Premier Toolkit

Our underwriters have a toolkit to negotiate enhanced cover for selected clients.

  • Claims client relationship manager
  • Client focussed claims reporting
  • Pre quote risk management surveys by a dedicated surveyor
  • Bespoke risk management client reporting
  • Mid year risk management visits
  • Long term policy arrangements
  • Flexible approach to policy conditions
  • Profit shares available based on the profitability of the client
  • Dun & Bradstreet Lead Generation
  • Net rated policies
  • Exclusive quoting

Speak to your Aviva business development manager for more information or email us at premier@aviva.co.uk.


You’ve told us you need to know what our appetite is. Throughout 2013 you’ll see a variety of product spotlights; these are areas of business where we’re really keen to work with you. Not only are there product enhancements but there’s the Aviva Premier Toolkit. Plus, whilst we might be highlighting certain products within our appetite, Aviva Premier is available for the right case across our commercial mid market product range.

Professional Services

We’ve upped our game and been meticulous in making sure our Aviva Premier proposition is spot on. What’s more is there are great new product enhancements too. There’s never been a better time to write Professional Services with us.

Find out more about Professional Services

Business Services

From analytical chemists and recruitment consultants to computer services and estate agents to web designers, the business services sector encompasses a huge variety of trades. That’s why our cover is flexible and offers relevant, essential covers which embrace the diversity of this market.

Find out more about Business Services

Machinery and Equipment

Our Machinery and Equipment products are intended for companies whose product is manufactured via the assembly of component parts. With Aviva Premier and our new improved cover, it’s a great time to write this business with us.

Find out more about Machinery and Equipment

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